The wait is over. Whitman Brands™ proudly announces the debut of Whitman Prestige™, an all-new premium coin album line designed with the modern collector in mind.
Following months of anticipation and chatter across the numismatic community, Prestige redefines what it means to store and showcase a coin collection – combining elevated aesthetics with trusted functionality.
Crafted as an upgrade to the beloved Whitman Classic line, Prestige albums are larger, sturdier, and feature new art, measuring 7.8 x 9.4 inches with durable, soil-resistant grained leatherette covers.
Unlike other albums on the market, each album includes a sleek protective slipcase for both style and protection. Available in multiple embossed finishes and colors, Prestige albums start at $69.95.
"The community was ready for something new," said John Feigenbaum, President and CEO of Whitman Brands. "My mandate to the team was to create a premium coin album that is both elegant and functional – and designed with the collector in mind. The result is, I believe, the new standard in storage and display for years to come: bold, beautiful, and accessible to collectors of all levels."
Initial Prestige Series Titles Include:
- Lincoln Cents 1909–1958, 1959–2008, Starting 2009
- Statehood Series Quarters 1999–2009
- Liberty Walking Half Dollars 1916–1947
- Kennedy Half Dollars 1964–1996, 1997–2026
- Morgan Dollars 1878–1891, 1892–1921
- Peace Dollars 1921–1935
- American Silver Eagles 1986–2021, Starting 2021
"At Whitman, we are extremely proud of our legacy of accuracy, quality, and innovation – and the Prestige line continues that tradition," said Mike Pfeiffer, Chief Operating Officer of Whitman Brands. "While the initial rollout includes popular and time-honored series like Lincolns, Morgans, and Silver Eagles, we are already developing future series and sets based on community input. There is more to come!"
Titles Coming Very Soon:
- Buffalo Nickels 1913–1938
- Jefferson Nickels Starting 1938–2003, Starting 2004
- Mercury Dimes 1916–1945
- Roosevelt Dimes Starting 1945
- Washington Quarters 1932–1964, 1965–1998
- Franklin Half Dollars 1948–1963
Each Prestige album is available in black and burgundy in three different spine widths depending on page count. Clear plastic slides protect both sides of each coin, while thumb notches on each page allow for effortless removal.
Labeled openings, historical context, mintage data, and series specifications are standard – reinforcing Whitman’s reputation for collector-first design and educational value.
"The new line gave us the chance to make subtle but important improvements," noted Patrick Ian Perez, Chief Publishing Officer of Whitman Brands. "We brought current coin series more up to date, improved organization for sets spanning multiple volumes, and kept Proof coins separate from circulating issues. We also removed varieties not practical for album storage and standardized terminology across the board."
Published by Whitman®, the most trusted name in numismatic literature, Whitman Prestige™ albums are available now at Whitman.com, Whitman’s Official eBay Store, bookstores, hobby shops, and authorized retailers nationwide.
New titles, themes, and global series will be added as the Prestige line expands.
For a closer look inside the new albums, click here.
For more information, visit www.whitman.com.
And it says nothing as to whether these are archival quality or just the same old off-gassing cardboard albums…
I would not recommend using these unless they state and guarantee they are archival books. I wouldn’t want my coins tarnishing or corroding due to chemicals in the book. The plastic slide also should be mylar, not a cheap plastic. PVC will turn nickel green…
I wonder if adequate testing for the new Prestige albums is pH pen for the cardboard parts and the bend test for the slides. I ran across a reddit blog that seem to think Whitman didn’t start using acid free material until 2002. All my coin folders are pre 2002, but I don’t have any really good stuff in them.
Vince, Whitman has been making coin albums for decades. So, they should have a good idea of what is good or bad by now. The plastic slides should be made out of Polyethylene Terephthalate or something comparable. I seriously doubt they would use anything with PVC in them. If competitive reliability testing with an Intercept Album filled with Silver coins was done in an environmental chamber, that would satisfy all of my curiosities. It would be reassuring if they published material information and reliability testing data to support the marketing claim “Archival.” I know for sure the Dansco and Intercept… Read more »
E1, where did you see a reference to “archival”? I can not find that reference in the video or pages selling the books. If they do claim they are archival, then the cardboard would be lignin and sulfur free and the plastic would likely be mylar (brand name for the PET product you listed). If they added the copper based intercept type protection, the books would be worth the extra cost. The books are beautiful with a good amount of info on the coins, but I only use products with the copper based intercept shield for coins of any value… Read more »
Sharkie,
The word “Archival” was replaced with “Storage.” Also, I too am a firm believer in the preservation of beautiful high grade coins.
Cheers
Wow! Somebody’s been listening. I’ve always liked Whitman’s “Thumb Notch” feature. Since they never had a slip case before and now they do, that’s a +++++. Also, “Just for BU or Business Strike Coins only, ++++. I’m with Sharkie, they should publish some specification info on the plastic slides though. Also, they no longer have the overbearing “Whitman” Logo on the cover, ++++. A little late for me, but definitely nice and classy. Considering the price includes the slipcover, the price is reasonable. Certainty good for a set of BU Kennedys. I prefer the black cover myself. Nice job guys!… Read more »
I could see a lot of demand for the 1932-1964 Business Strike Washington Quarters Album. A great set to own in Gem BU.
Indeed I built one back during the State Quarters craze. Only missing a BU 32 D & S duhh, values have fallen a bit from the highs, Eg 40d, 49p and d were quite strong at one time. I have a nice 40d PCGS 66…. Maybe if I. Lucky worth what I paid likely not. Folks have moved on…
I found this going thru stuff. 50 years ago! Prices wow, wish I had $ back then. 1794 $1 $20k…..
JQC,
I started a 1932-1964 BU quarter set back in the day and never finished it. Never got the right album either. Once you get past the 1930’s, the rest are not too bad. That 32-D is the B. In 2003, a dealer at a show offered me a complete Gem BU 32-64 set for $800. I laughed and told him “I only buy certified coins.” He laughed at me and said “You will never see one like this again.” He was right. Now that set is worth over $3,000. Would a, could a, and should a.
Cheers
This would make a nice restoration/upgrade project.
https://www.ebay.com/itm/396642637164
Wow!
Very nice set.
You’ve got some competition E1.
Rick, Yes, a very nice set. That set was built by an expert. Most likely the coins of his time – 66 consecutive years. Notice the consistency, completeness, and superb condition of the coins from start to finish. Also, the right hand edges of the pages were sealed with tape. Another sign of an expert. One problem, the last page has some chicken scratch on it. The best strategy would be to inspect all of the coins. Conserve the ones that need it. Replace the problem coins with crack outs and move all of the coins into a fresh album… Read more »
I too have a BU set thru 1980s. Will post a few George pics later. I have many nice albums, stripping coins out and slabbing is a project &$$$$. My Franklin set is real purdy. Some 30s branch mint BUs are very tuff still.
JQC,
Cool! I for one would appreciate your effort. This would allow the other collectors here to see the other side of the coin. It is not ALL about the slabs. Albums can be equally fascinating too.
Cheers
Agree E1, yes, more album pics JQ!
E1, I’m so looking forward to seeing some developments with your Franklin Half Proof Cameo 2.0 effort.
Rick,
Still in progress. Waiting for 1st SS dep tomorrow. Moe money for coins.
Cheers
Album Power!
BAM! Great Set.
Lucky bidder that got that one. Historically significant in my opinion.
Cheers
Yep, amazing!
Your family will reap the rewards of your albums too.
A professional appearance similar to yours ✓
Very Inspiring!
Yup. I hope the buyer decides to restore it and sit on it. Definitely a masterpiece of numismatic discipline and work by an astute collector. However, it may be too tempting to break it up, certify it, and sell it off. That would be a shame. It would cost about $4,500 to slab the 183 coins. The 32-D and 32-S in a certified gem grade alone has significant value. Personally, the set sold for far to less money, as it is a very rare numismatic artifact IMHO. It will be a while before we see one like this again. Post… Read more »
This has a few in slabs but besides a couple all hand picked BU. Dansco albums E1…. classic
More
52s & 54s gemmy
56, 57, 58 proofs….
JQC,
Nice set there buddy! I’d buy it. The 1932-1964 Washington Quarter Set is in my bucket list. I just love to see those little silver spinners all in a row, wrapped up in an album. Also, all of those WW2 years. Definitely a keeper. Thanks for those great pics JQC and your effort.
Your Reward: I know how much you like Tom Petty.
Cheers
Thanks I miss his music. Mud crutch is good as well….
the 40d I have a pcgs66, mayb worth less them I paid 15y ago or so….
Nice work John
E1,
When I saw this article I immediately thought of you!
They look nice, and the black works, like the Lighthouse coin cases.
I’ve been thinking about building an album after seeing some beautifully presented albums like the ones that you have, and some others online. Inspiring!
I’d like to do a Morgan $1 raw set in Gem condition or better, but the full set is daunting. If I go for it, I may stick with a complete set by date, which is 28 coins.
We’ll see?
Rick, A really nice 1881-S there Bud. A lot of beauty for the buck for sure. At least two parties have agreed that it is at least a “7.” Nice Find! A complete set of AU/BU Morgans in an album is the Grand Daddy of all coin albums. It might take a while and it would cost a lot. But a “Date Set” would help to insure the highest grade of coins across the board without completely breaking the bank – especially if you have an eye for grading. Think of all the money you would save on the grading… Read more »
I’ve got just a few of the Gold bean Morgans from my ’24 buying spree. They won’t be cracked/upgraded, just saved. Nowadays they’re going for insane prices, especially when in Gen 1 plastic. Most of my potential album coins would be comprised of graded coins cracked & restored if needed. The only Morgans that I buy ungraded are the GSA’s. I’ve gotten used to how they’re graded and can ID the Gem/near Gem coins. Here’s the latest ⇊, I see MS65 potential. PS: Our work is never done. The thrill of the chase keeps it alive!
Nice Rick, i. The “old” days the cheek chatter might not get a 65, but the rev is cool, nice die cracks and is there one from the Eagles left wing to In….
still snag CC GSA s when a decent price. Last time O actually bought a slabbed GSA 83…
These days, the fields get a lot of attention, and the one above is in 67 territory all day(the fields), which was a factor for me in the overall. Unfortunately the bag marks(not bad), discoloration(not bad), and the weak strike above the ear(bad) will bring her down to reality in the grading room.
Below is an NGC MS-65 for the same year(but different dies) for a comparison to mine. What’s my (potential)grade?..
Hey Rick, good q, the obverse has a lot of contact marks in field as well as a scratch above ear, reverse looks gemmy. I would guess 63/64 nowadays, but the tip of cap looks a bit rough as well. On balance a 64…..
I just found a auction from 1976, check out these FH lot:
Free toe shot. ;>)
Cool time capsule! Q David had written that he used to collect old catalogs, some worth $. It’s a collector thing, same with old Whitman, Wayte Raymond, & Danco classic albums.
Bright lights, and too much contrast can over-highlight the dings & frost breaks on those Morgans. However I’d prefer that technique over deceptive & juiced pics that hide flaws. Here’s the coin in it’s holder. MS65 ⇊
Nice, a bit cheeky as James Bond 007 might say, but love the keeping in GSA. great date cc! Thnx
I missed this thread being a few articles behind. A “High 7”! I have that one in a GSA holder, but I think it is only an MS62. My prized coin of my collection is a 1880-CC VAM-4 Reverse of 78 in a GSA holder NGC graded MS-62. Maybe some day I will get a matching VAM-6. They are all slipping out of my price range.
I’ve been working on Morgan set….forever…. Low ball CCs I’ve used even! Nice 81s, super date for getting a high grade and Prooflikes as well! I have the Dansco brown albums. Working on 2c and 3c nickels, out of favor so I try. I was doing a large Cent but kinda fell off, very hard after the “easy” dates..
Big Boys are boycotting United States Mint American Gold Eagles and It is Not for the reason you think. Gold Premium too High? Nope. Just the opposite. Percentage premiums are lower than they were in May 2021 when the last Gold grid pricing went into effect. Secondary market sales too Low? Nope. Dealers are having no problems moving Gold at the current price. IF they wanted to move at the current price. They choose Not to. Launch week sales for the 2025 1/10 oz. American Gold Eagle Proof were 1,363 @ $430.00 (125 pre-sale + 1,238) with product limit of… Read more »
Disagree, prices sought are too inflated the spot price jump. Less and less want to pay the big boys their “cut” allowed by Don Corelone Ryder @ USM. Cag is would appear to be classic demand destruction though you don’t see it that way. Sales will drop to lower levels as they raise prices. Who wants to pay $700+ for a 10th z??? Opportunity cost, profiteering seems more like a definition
Agree JQ.
“Big Boy ‘Inventory’ issue says the 2025 1/10 oz. American Gold Eagle Proof should be selling for $625.00 vs. the current price of $465.00.”
If this is true, then they should be buying all the current proof gold because in their minds it’s “on sale or underpriced”. When regular mint customers like us sell to the big dealers, they pay nearly the same for proof as for bullion.
Yup, ECG and as spot flie$ up the proof premiums diminish. Indeed at $5k will proofs carrry a premium!?! Time my friend will tell. Silver may be a laggerd but selling junque US silver for 25x face is not hard…
John Q., You noted as the gold price increases from $3K to $4k to possibly $5k, the AGE proof premiums over bullion should diminish. I think the same thing can be said for the MS/PR70 premiums over MS/PR69. The latest PCGS Price Guide prices for Type Gold Eagles demonstrate the shrinking premiums for Proof and MS/PR70 AGEs: 1 oz. AGE PR69 = $4,260 and PR70 = $4,285 1 oz. AGE MS69 = $3,997 and MS70 = $4,072 1/2 oz. AGE PR69 = $2,183 and PR70 = $2,208 1/2 oz. AGE MS69 = $2,063 and MS70 = $2,088 1/4 oz. AGE… Read more »
Yes Rich, also why some classic Pre33 has decent prices v. Say Greysheet. Wow the 70s lose luster huh. Should silver pop to $100, yuk yuk, the 70 ASEs also lose premiums I suspect.
A semi-large dealer I follow currently has an inventory of all three 2021 and 2025 1 oz. American Gold Eagle Proof coins for sale. Are these sale prices in anyway a reflection of the “inventory” issue (and/or “opportunity cost” issue) mentioned with the 2025 AGE Proof coins?
1 oz. AGE Proof PCGS PR70DCAM First Strike (Flag label)
2021 Type 1 = $3,842
2021 Type 2 = $3,742
2025 = $4,269
As a benchmark, the US Mint is currently selling the 2025 1 oz. AGE Proof for $4,200.
Rich,
Using the two 2021 prices you mentioned would probably indicate the semi-large dealer is not a part of the ABPP. My dealer friend is. He must be a market maker. Others do not. Being a market maker is defining.
The Type 1 you mentioned for $3,842.00 sold Launch Day for $2,375.00. That’s a $1,467.00 premium to purchase price. That would be a ROI of 61.8% which included the $675.00 premium to LBMA.
That Type 1 was sold before the ABPP program was initiated.
Cag,
You are correct, the dealer I mentioned is not part of the ABPP.
And what was the spot AU increase from 2021 issue date till now….A Lot
Good point. On 3/11/2021 when the 2021 Type 1 AGE Proof was issued the LBMA PM gold price was $1,724.25 and on 7/29/2021 the LBMA PM gold price was $1,829.30 for the 2021 Type 2 AGE Proof release. This compares to the LBMA PM gold price = $3,261.55 on 3/20/2025 for the release of the 2025 AGE Proof and Friday’s 5/30/2025 LBMA PM gold price = $3,277.55. So the spot AU increase from the 3/11/2021 issue date till now, 5/30/2025 is 52.6%.
Uncirculated. Morgan / Peace Dollars July 10th
Superman Coins / Medals July 24th
Cali, seven weeks ago: “How and when do these “Mule” anomalies get created.” “Mint Error 2001-D Lincoln Cent Muled with 10C Reverse Die PCGS MS-65 RD” ” This coin as best I can tell, last sold on Heritage Auctions for $78,000 on February 24, 2022.” Rick: “I think it’ll hold its value, depending on how one chooses to value it? That coin sold again just 7 mos ago for $51,600, a $26k loss for that $78k dude. With a long 7 weeks until the hammer drops, it’ll give some error enthusiasts time to think about it.” Welp, tonight’s the night, we’ll… Read more »
Well Rick, what was the verdict? Looks like lucky bidder 17 had some competition from bidders 12, 19, 20 and 21! What was the final hammer? I wonder if Mr “Sacagawea Mule Man”, Tommy Bolack, owner of 16 of the 19 known Sacagawea mules might possibly have been bidder 17 for this 2001 D Lincoln Cent, muled with a Dime reverse? Mint Error News has an informative article on the subject, pedigrees and examples known, including the coin that sold Sunday evening at GC, by John Wang, titled: “Lincoln Dime Mule Census”
https://minterrornews.com/features-4-14-22-lincoln-dime-mule-census.html
Final Hammer, $44K – ouch.
Thanks E1! Dang to go from $78K to $44K in a little over 3 years, is for sure an ouch! Definitely hasn’t been kind to those flippers! After all, being owned by 4 different people in that time span, indicates to me, that speculators vs collectors have been attempting to capitalize, which hasn’t worked out, at all. A $26K hit followed by another $7,600 hit, doesn’t bode well if that new owner brings that coin to market, any time in the next 10 years in my opinion. If they do, I think it will take another $3-5K hit? In my… Read more »
In my years of dealing with the stock market, as they say ‘nothing goes straight up without eventually correcting’. Anything is only worth what someone is willing to pony up for it. For me, I will always choose any number of stocks, on a pull back, to put that level of capital to work instead of buying an error coin and ‘hope’ it’ll be worth more in a few years. I did recently buy a 20 coin roll of the Eagle Privy ASE’s and I see I’ve already made a small increase in their value! Ag spot up $1.84 today.… Read more »
I still buy and love “coins” but…to make $$$ u can get to, the markets can’t be beat, of course u can get dinged on both but a friend who’s stox took a dive w Covid sold all,and bought CDs. He missed the recoup. But that was his life saving$
Cali,
Yes, a $26K hit would make me walk from this hobby in a heartbeat. Unfortunately, is it hard to put a price on that coin right now when there is so little money in the economy. Not the best time to sell in an auction. I would have done a “BIN” listing instead. That coin needs to sit in a safe deposit box for the next twenty years. Definitely a big Ouch! True Dat.
Cheers
Definitely a mule worth renting… NOT buying.
That’s Funny! Right on REB.
Cheers
Giddy-up silver!!!! More like GAPpidy—up 🙂
Let’s hope for a run and not a typical churning $$ maker for the players. Say $75 a z for Ag would be right w Au @$3,400…..but it’s a,long way off. But, mid day reversal,for Ag, now down 1c….hate AI spell correct, I write silver, they prefer sliver WTF
30y yield now
JQC,
I was wondering if I could get your advise on these 1965 Business Strike Kennedys. There are not too many of them around and they are very expensive. Not to be confused with the 1965 SMS Kennedy. Any info would be greatly appreciated.
https://www.ebay.com/itm/297118353727