Whitman Brands Names Larry Jewett to Key Editorial Role

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Larry Jewett, a veteran numismatic editor, has joined Whitman Brands
Larry Jewett, a veteran numismatic editor, has joined Whitman Brands

Whitman Brands, a leading full-service provider of data, media, and product distribution for the numismatics and collectibles marketplace, is pleased to announce that Larry Jewett, longtime editor at Coin World, has joined the company, strengthening its publishing team at a pivotal moment for the numismatic hobby.

Jewett brings decades of editorial leadership and deep market knowledge, filling the role most recently held by Diana Plattner.

"We’re thrilled to welcome Larry to Whitman," said Patrick Perez, Chief Publishing Officer. "He’s stepping into an important role, and his experience, judgment, and passion for the hobby will help us continue building something truly special."

Whitman released more than 50 new titles and products last year, including the reimagined 2026 Red Book, a redesigned 2026 Stamp Catalog, a new Professional Series of books for advanced topics, and an elevated album line dubbed Whitman Prestige, with an even more ambitious publishing slate planned for 2026.

Jewett will be a key ingredient in elevating content quality across the portfolio — supporting ongoing revisions, strengthening editorial rigor, and launching new projects. His responsibilities include serving as lead editor for the Red Book and Mega Red; editing and developing album and folder content; planning and producing ad-hoc articles for Greysheet, Red Book Quarterly, and Greensheet; and writing and delivering breaking news and major market developments for Greysheet News.

Jewett also brings with him trusted relationships across the numismatic industry, including close ties with industry leaders, the U.S. Mint, and other key institutional partners.

"I couldn’t be happier to join Whitman Brands at such an exciting time for numismatics," said Jewett. "Whitman has an unmatched legacy of educating and serving collectors. I’m excited to work with this talented team, build on the strong foundation already in place, and contribute to the next chapter of these iconic publications."

About Whitman Brands

Whitman Brands logoWhitman Brands™ is a leading full-service provider of data, media, and product distribution for the numismatics and collectibles marketplace.

Formed by the 2023 merger of CDN and Whitman, Whitman Brands brings together the hobby’s most trusted titles — Red Book, Blue Book, Greysheet, Greensheet, Paper Money of the United States, 100 Greatest, Cherrypicker’s Guide, and more — alongside industry-defining pricing platforms, dealer exchanges, publications, and a complete line of folders, albums, and collecting supplies.

Serving collectors, dealers, and institutions worldwide, Whitman Brands delivers authoritative content, market intelligence, and trusted experiences. The company’s leadership is further strengthened by Whitman Expos, North America’s premier coin and currency events, anchored by three flagship shows annually in Baltimore.

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